10 ways to take your current marketing plan to the next level

If you want your marketing strategy to succeed, you have to change things over time. Upgrades can help you make the most of new platforms, new tools, and new customer habits. These tips from members of the online small business community can help take your current marketing plan to the next level.



Improve your SEO with featured snippets

Most companies already have an SEO strategy. But chances are you’re not using featured snippets. Still, this concept can take your SEO efforts to the next level. Learn more in this article by Erik Emanuelli. Then visit the BizSugar Community to see what members are saying.

Try These Marketing Automation Tips

Automation is one of the best ways to improve your current marketing strategy. These tools help you get more done in less time. So you have more resources to devote to other tasks. Get the best marketing automation tips from Chris London in this article from Pixel Productions.

Try These Social Media Platforms

You may already have a social media marketing strategy. But are you using the most relevant platforms for your audience? There are so many options available to businesses today. Read this Mirasee article by Dozie Anyaegbunam for a full list of rigs to try.

Strengthen your presence on social networks

There are also third-party tools you can use to improve your presence and engagement on the social platforms you already use. In this Moss Media article, Moss Clement shares a review of one such tool for business owners to consider.

Grow your audience on Instagram

Instagram can be a powerful tool for businesses. But getting that initial audience for your content can feel overwhelming. In this Inspire to Thrive article, Lisa Sicard details things to consider when getting started on the platform. And BizSugar members also discussed the post here.

Drive Results with These Email Marketing Best Practices

Email marketing has been a powerful tool for businesses since the early days of the internet. However, not all strategies bring the same results. If you’re ready to step up, the tips in this Crowdspring article by Mary Kyamko can help.

Get inspired to improve your lead magnets

Lead magnets are pieces of content that you can use to bring potential customers to your site and collect their information. You can already use this technique in one way or another. But there are probably some creative strategies you haven’t considered yet. In this DIY Marketers article, Ivana Taylor shares some unique examples to inspire you.

Successful transition to GA4

Google is officially ending its Universal Analytics option this summer. Users will therefore have to get used to their GA4 offering instead. This is an entirely new system, so a successful transition may take some time. Lindsay DiLemmo walks readers through the process in this MarTech article.

Analyze your site with these free SEO tools

Analyzing your current SEO strategy is key to finding areas for improvement. And you don’t need a huge budget to collect data on your site’s current performance. In this article from PracticalEcommerce, Ann Smarty lists several free options. And BizSugar members shared some additional thoughts here.

Be smarter with your marketing

Overall, improving your online marketing requires working smarter in every area. This requires strategies and systems. Elechi Emekobum offers three tips for creating smart marketing actions in this Platter of Gold article.

If you’d like to suggest your favorite small business content to consider for an upcoming community roundup, please send your hot tips to: sbtips@gmail.com.

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