How to Write a Marketing Plan Summary
A marketing plan is essential when launching a new business or product because it helps you define your overall marketing...
Month: October 2020
Marketing Strategy Framework: 5 Factors to Consider Before Building Your Marketing Plan
Marketing today is more complex than ever with multiple business objectives, a multitude of available channels, and frequently changing consumer...
If you want a bigger marketing budget, focus on creating cash flow
Looking back on my life with all the stupidly imagined wisdom of a future 40-something, it's clear that I've never...
3 Ways to Protect Your Marketing Budget
Marketing is chronically underrated. Only about half of CEOs place great importance on the effectiveness of their CMO (according to...
Subway® Cuts Marketing Budget to Release New Meat Stack Sub
MANILA, October 9, 2020 - From October 5, 2020 for January 5, 2021, Subway® will provide customers with a fully...
How to Use Marketing Budget KPIs for Decision Making
One of the most underrated skills of a marketing leader is the ability to guide decision making based on budget...
Subway claims to be running out of marketing budget after launching new Meat Stack
Subway unveiled an unusual, low-budget ad to promote its new Meat Stack sub and mint chocolate chip cookie. The...