Marketing Campaign Manager – Kilimanjaro Live Ltd
Reporting to the Group Marketing Manager
Objective of the role
As a Campaign Manager, you will be responsible for creating, implementing and monitoring all marketing functions for the shows and tours assigned to you. This includes set-up/sale announcements and the full campaign through to shows and settlement.
Skills / Experience:
– 2/3 years of experience in a similar position.
– Knowledge or awareness of the live music industry and touring.
– Accuracy and exceptional attention to detail.
– Able to establish relationships both internally and externally, in order to ensure excellent service.
– Ability to work in a fast-paced environment under tight deadlines.
– Good understanding of the media mix and experience in media planning.
– Experience in booking, managing and reporting on digital media campaigns.
– Knowledge of Adobe Creative Cloud programs, in particular Photoshop and InDesign is a plus.
– Strong organizational, interpersonal and communication (written and verbal) skills.
Main responsibilities:
– Design, implement and monitor marketing initiatives for campaigns to promote ticket sales.
– Oversee the creation and approval of ad assets with the PA and designer≠
– Gather all the elements needed for the announcement such as artwork, biography, press release, image and circulate them to all parties: internally, ticket agents, pre-sales partners, venues and other media partners
– Create marketing launch plans for the campaign
– Liaise with ticket agents to arrange marketing support proposals and pre-sales support
– If necessary, set up and manage pre-sales marketing with partners
– Liaise with venues to plan effective campaign launch and marketing
– Liaise with venue to ensure show is advertised, to agree marketing support and to ensure venues display print and other materials.
– Implementation of an advertising set for sale – planned in the marketing launch plan
– Track ticket sales regularly using the sales sheet
– Keep an accurate record of marketing spend in the marketing budget and note all activities
– Liaise with marketing agency, ticket agents and venues on further marketing activities to maximize ticket sales. This includes, but is not limited to; Digital advertising, press, radio, outdoor, television, print for venues and print distribution, PR opportunities, social media across all platforms including content sharing in Facebook groups, grassroots activity of data through all parties, the search for new content
– Gather all invoices and create a marketing settlement
Closing Date: 11 p.m., Sunday, February 27, 2022
Please submit below a cover letter and CV indicating the position for which you are applying.