NVIDIA tease “Project Beyond”, has the GeForce RTX 40 marketing campaign started?
NVIDIA teases Project Beyond
And that’s how it all started.
NVIDIA social media accounts are now filled with a mysterious teaser video tagged #ProjectBeyond. It seems that not all accounts are affected by this marketing campaign, but most “GeForce” accounts are. The official global handle, US, Brazilian or even Japanese accounts are all included. Obviously, this is a global campaign.
It was long expected that NVIDIA would tease its new series soon. The teaser appears 12 days before NVIDIA CEO Jensen Huang’s keynote at GTC 2022, the only known event where a new series of products could be announced.
Expect at least three new cards to be announced in the coming weeks, including RTX 4090, RTX 4080, and RTX 4070, the SKUs that later leaked as we get closer to launch.
Of course, it’s possible that this particular teaser isn’t specifically about new cards, but rather about new technology that we haven’t heard about yet but that could somehow be connected to the GeForce GPU. In fact, there is no countdown timer or teaser on the official sites yet, but Twitter, Facebook or Instagram accounts have now all changed. So what is NVIDIA planning? Well, we should find out very soon.
