Plannuh Saves Fast Growing Cybersecurity Company Axonius Time On Marketing Budget Management
BOSTON, November 30, 2021 / PRNewswire / – Plannuh, transforming the way marketers plan and budget, announced today that it has been selected for the third consecutive year by Axon, the growing leader in cybersecurity asset management, to help it improve the efficiency and accuracy of its budget management. After implementing Plannuh, Axonius immediately saved 88% of the time spent managing its budget and achieved a 90% improvement in budget accuracy.
Like most marketing organizations, Axonius managed its marketing budgets in spreadsheets. The marketing team found that using spreadsheets was a very laborious process, riddled with errors from wrong formulas, and with limited visibility into the marketing budget actually spent. Since unused budget could be carried over from quarter to quarter at Axonius, the use of spreadsheets made the process of identifying unused expenses a manual effort. Reconciling each month involved going meticulously line by line, trying to match expenses with finances, with limited precision.
Axonius has moved from managing his budget in spreadsheets to using Plannuh. Plannuh quickly budgeted for Axonius and provided an intuitive user interface that took less than an hour of training to learn. Currently, Axonius uses Plannuh for marketing budget management, expense management and reconciliation.
“Previously I was blocking 3 days a month to capture and reconcile marketing spend, and now I do it in under 3 hours with Plannuh,” said Megan Berry, Vice President, Demand Generation, Axonius. “The easy-to-use platform provides visibility and flexibility that we didn’t have with spreadsheets. This has allowed us to remain nimble in constantly changing pandemic conditions. “
With Plannuh, the entire marketing team has access to the budget at all times, which improves visibility for better decision making. As the events were canceled due to the Covid-19 pandemic in 2020, Plannuh made it easier to find and reallocate the marketing budget to maintain lead generation efforts.
“Most marketers find it difficult to manage their plans and budgets due to poor visibility created by unintegrated tools,” said Pierre Mahoney, founder and CEO of Plannuh. “We are delighted to see fast growing companies like Axonius take advantage of the unique marketing plan and budget visibility created by Plannuh for better execution and better tracking of return on investment. “
About Plannuh
Marketers looking to prove and improve the business value of their marketing use Plannuh, the premier cloud-based marketing leadership platform, to quickly and easily create winning plans, maximize budget impact, and measure actual performance. . Unlike disconnected static spreadsheets and disparate tactical marketing systems, only Plannuh offers a unified collaborative platform that delivers AI-powered process automation to achieve industry-leading agility, efficiency and marketing performance. . To find out more, visit www.plannuh.com.
About Axonius
Axonius is the cybersecurity asset management platform that gives organizations a full inventory of assets, discovers gaps, and automatically validates and enforces policies. Deployed in minutes, the Axonius Cyber asset attack surface management (CAASM) The solution integrates with hundreds of data sources to give customers the confidence to control complexity by mitigating threats, managing risk, reducing incidents, automating response actions and informing strategy at the core. company level. Cited as one of the fastest growing cybersecurity startups in history, with prestigious accolades from CNBC, Forbes and Fortune, Axonius covers millions of devices for clients around the world. To find out more, visit Axonius.com.
Media contact
Kourtney evans, Bospar
323-497-9506
[email protected]
SOURCE Plannuh, Inc.
