Seven things you need to know before creating your first marketing plan
Surprisingly, many medium and large businesses don't have marketing plans. They might have lists of projects they want to do,...
marketing plan
Marketing plan vs marketing campaign: what’s the difference?
I If you're like many business owners, you can sometimes feel overwhelmed with marketing. After all, there are approximately 98,321...
7 tips for creating a business marketing plan
A marketing plan identifies your target audience, the most effective channels to engage with them, and the analytical insights that...
How to Apply Best Practices to Your Marketing Budget Planning
Businesses depend on robust marketing programs to achieve their goals. However, the success of any marketing initiative depends on the...
Tips for setting and spending your self-storage marketing budget
Self-storage marketing has changed a lot over the past 10 years. Printing costs have increased, leading to higher advertising rates....
6 Steps to Developing a Marketing Budget for a Small Business
Building a successful business almost always involves successfully marketing your product, service, or yourself. Far too many businesses underinvest in...
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Definition of the marketing plan
What is a marketing plan? A marketing plan is an operational document that outlines an advertising strategy that an organization...
How to make a smart marketing plan
The first quarter of the year is traditionally when companies update their marketing plans. Here are the top questions marketers...
How to Get a Great ROI on Your Influencer Marketing Plan
Opinions expressed by Contractor the contributors are theirs. To most old-school marketers, influencer marketing seems risky and without merit. More...
6 reasons why your marketing plan is more important than your business history
If your business had humble beginnings or went through troubled times that are forever on your mind, the feeling that...
Applicability of Strategic Marketing in the Marketing Process Small business
Strategic marketing is about the action plans used by a company when allocating its resources to implement competitive strategies, it...
Examples of controls in a marketing plan | Small business
Through George N. Root III Updated on February 05, 2019 To maximize the performance of a marketing plan, controls must...
Review your marketing plan to make sure it’s working #MarketingPlan
Opinions expressed by Contractor the contributors are theirs. The following excerpt is from Robert W. Bly's book The marketing plan...
Create a one-year marketing plan #MarketingPlan
Opinions expressed by Contractor the contributors are theirs. The following excerpt is from Robert W. Bly's The Marketing Plan Handbook....
4 keys to creating a marketing budget that gets results
Don't look now, but you're about to start the first quarter of a new year. A new year means new...
Have you completed your marketing plan? It’s time to share it with your partners.
Opinions expressed by Contractor the contributors are theirs. Do you know the most frequently asked question after someone completes a...
How to Determine the Perfect Marketing Budget for Your Business
Opinions expressed by Contractor the contributors are theirs. So you have the best idea on the planet, but you don't...
One-Week Marketing Plan: Marketing with $300 or Less
ContentsFreshnessUsefulness"The One-Week Marketing Plan: The Set It & Forget It Approach to Growing Your Business Quickly" offers a one-week targeted...
Define marketing budget based on business objectives
Throughout my years of working with small business owners, "How much should I spend on marketing?" is one of the...
Do you still need a marketing plan? Yes, but constant updating is key.
Opinions expressed by Contractor the contributors are theirs. Marketers today face a different challenge than their predecessors just a decade...
Marketing Plan Template: What Exactly to Include
To grow your business, you need a marketing plan. The right marketing plan identifies everything from 1) who your target...
The course of the marketing plan development process
I will continue to post material from my Udemy.com online course called The Marketing Plan Seminar so that my subscribers...
A one-page marketing plan anyone can use
Developing a marketing plan is nothing more than setting goals and making a to-do list that will get you there....